Scope
George Weston Limited (GWL) and its subsidiaries (Loblaw Companies Limited and Choice Properties) view ESG as essential to business success, committed to leading responsibly and positively impacting all stakeholders.
Challenge
GWL’s mission is to build generational value through market-leading businesses in retail and real estate. The ESG Report must reflect the holdco’s strategic ESG framework while bundling the Loblaw and Choice Properties reports to present a comprehensive view of the GWL family of businesses.
Process
Building on two years of Annual Report design, we collaborated with GWL’s reporting team to align narrative and key messages, then extended the brand into the ESG Report. We designed infographics, highlights, and visuals, creating a front-end overview that integrates the operating divisions into a unified, accessible report.
Outcome
The nearly 200-page ESG Report showcased GWL’s metrics with engaging visuals, infographics, and case studies, while branded dividers introduced the operating divisions. Enhanced navigation made the report accessible for shareholders, investors, and employees, marking our fourth consecutive year designing George Weston’s ESG Report and strengthening their ESG communications.
Highlights
- 4 yrs collaborating with GWL’s reporting team on their ESG report
- Unified GWL’s and its subsidiaries’ ESG reports, offering a holistic view of the group
- ~200 pages packed with visuals, infographics, and intuitive navigation
Let’s make something better together.