Enabling happy customers to build a website.
Farm-to-table, sustainable, local. Cumbrae’s Butchers is all of this of course, but these concepts are not nearly the differentiator they once were. And they were tired of talking about them. With the design of their new website, Cumbrae’s wanted to do something a little different. Less talking and a lot more showing, and sharing.
- Content Strategy
- Functional Prototype
- Visual Design
- User Testing
- Full code development
To help convey the in-store feel of Ontario’s top retail butcher, we opened the main website real-estate to Cumbrae’s loyal and fanatical customers. The meat of the site is a mosaic wall of Instagram photos and Twitter posts, created in real-time, by Cumbrae’s staff and its clients.
The effect is hunger-inducing, stimulating and inspiring. Like a Saturday afternoon shopping adventure or a rousing dinner party conversation, it keeps you coming back for more.